Scap Cicero spent the first 22 years of his career as an electrician in regions including Italy, Zambia and Zimbabwe. He visited the United States in 1980 to fish a B.A.S.S. Federation tournament, establishing the first team from Zimbabwe to compete in an American tournament of this type. He enjoyed the experience and returned for several more tournaments – catching plenty of fish, along with motivation and passion for the ‘American Dream’. He moved his wife Shirley and two young children Giancarlo and Loredana to the U.S. to pursue entrepreneurship in 1984. Settling in Alabama, surrounded by lakes and a healthy bass fishing industry, he spent the next 22 years at the helm of his thriving family-owned boat business. An authorized dealer of bass fishing boats, he managed everything from new and used boat sales, storage, parts, servicing and accessories for all major boat and engine lines. His reputation for attention to detail and superior customer service led him to be one of the top ten boat sales and servicing centers in the Southeast.
After transitioning out of the boat business in 2004, the new company “Product Innovations, Inc” was formed so that Scap, with the help of his wife Shirley, could continue to invent and develop products to enhance and improve the avid fisherman’s experience. He first invented a transducer protector in the mid-90s and pursued the opportunity to acquire a Patent, engineer and manufacture the product for market. In 2008 “Transducer Shield & Saver® was born.
Since the original “SSC” Transducer Shield & Saver® models, the line up of products has grown by leaps and bounds. Electronics and Transducers have changed and grown a lot over the past few years. Finding ways to install transducers so that they work properly and protecting them at the same time is Scap’s “forte”. The most recent addition to our website is our fifth generation Spring Back Bracket # SBB-5, and many more items, too many to mention. If your can’t find what you are looking for, please call our office and we will be happy to assist.
Scap is a true entrepreneur, with little formal education but with a brain that is constantly going ninety to nothing. He loves to figure things out and is not happy until his ideas come to life. If he is told “that can’t be done” …… he will find a way and “it will be done”. If Scap can’t do it, no-one can, says his wife!
Transducer Shield & Saver® products are available at many Boat/Marine Dealers and Service Centers and Trolling Motor Service Centers throughout the US and a few in Canada. A Dealer Locator has been added to the website. Please check it out and support your local dealer.
Loredana, Sandy, Jaime and Shirley are the extremely knowledgeable and helpful ladies in the office. If they receive an order through the website which doesn’t seem quite right or in need of additional components, don’t be alarmed if you receive a phone call or email before the items are shipped. We take pride in making sure that orders are filled correctly and shipped in a very timely manner. Products are shipped as far away as Australia, Africa, Asia and Europe.
Loredana is also works behind the scenes on Facebook, Social Media and Marketing. We wear many hats at Transducer Shield and Saver, we enjoy the work that we do because we know the products we sell are quality products that really work! And we Love our Customers!
Scap’s hobbies include inventing and developing products, bass fishing, playing the drums at Church, in his studio, and an occasional gig here and there. His skills in the kitchen cooking making something delicious out of next to nothing and teaching his grandchildren to make homemade pasta. He loves to be with his family of whom he is very proud. Son Giancarlo, Daughter-in-Law Sara, Daughter Loredana, Son-in-Law Mark and his grandchildren Stella Claire, Anna Catherine, Ava Fay, Giuliana and the one and only grandson “Rocco” to keep the Cicero name going! By the way, they are ALL his favorites. We love you Pop Pop!
Next time you go fishing and look at your Transducer Shield & Saver, think of all the passion that goes into them. It’s a great story when you think about how our products come to life, they start with an idea, a piece of wood or aluminum, hours of research, trials and errors, developing, testing and end up a work of art. Our legacy is more than saving transducers, it’s a bond between people and a love of sport fishing, that’s so simple yet so complex.
October 22, 1948 – December 25, 2022
Scap was known for his Italian accent, his genuine smile, charismatic personality & how much he loved his family. A true entrepreneur while catching plenty of fish, along with motivation and passion for the ‘American Dream’. But above all, Scap was a godly man who had accepted Christ as his Lord and Savior & enjoyed playing his drums every Sunday at church, as he would say, “for God’s Glory!”
Scap was committed to 100% customer & product satisfaction. It’s amazing how Transducer Shield & Saver products come to life – they start with a piece of wood, then aluminum, hours of research, trials and errors, developing, testing and end up a work of art. So next time you go fishing and look at your Transducer Shield & Saver, think about all the passion he put into the products. His legacy is more than saving transducers, it’s a bond between people and a love of sport fishing, that’s so simple yet so complex. Scap is truly missed, but never forgotten!
America is still the land of opportunity and we are Blessed to live in a country where the sky is the limit.
Isn’t life Wonderful …. *Thank you Lord for all the many Blessings that you give to us everyday*
And on the 8th day, God went Fishing !
To Our Valued Customers and Friends
12th September 2024
Today, we would like to announce a special event in what has been an extraordinary journey for our family and our business, Transducer Shield & Saver®.
It is with great pleasure that we announce, effective September 12th 2024, Transducer Shield & Saver® is being acquired by Bob’s Machine Shop, the leader in high performance marine parts, specializing in jack plates.
Since the formation of our company in 2008, we have enjoyed and have been grateful to our customers for the support and loyalty of all those who have contributed to our family’s success and vision. Many of you have been there with us since the beginning when our family and business patriarch, Scap Cicero, started this incredible company, and have remained with us through trying times and have become friends with our organization and family.
We have decided that Bob’s Machine Shop – being a company whose passion for all things fishing and technology – incredibly resembles our own business and family philosophy and is the perfect candidate to continue the Transducer Shield & Saver® legacy.
Bob’s Machine Shop has been in business since 1978 and we have worked with their great products either directly, or indirectly, over the past several years. In the past several months, during the discussions and negotiations of this union, our family has gotten to know theirs. It is beyond belief the similarities we share. We know that “Scap” would have approved of this decision and we are highly confident that you will continue to receive the same excellent service moving forward.
In light of this remarkable event, we ask and encourage our customers to continue buying Transducer Shield and Saver® products through Bob’s Machine Shop. We have already begun and, will continue to, train their great staff on our product line and will remain for some time as consultants to ensure a smooth transition.
In the upcoming days, you will receive an introduction letter from Bob’s Machine Shop with more details.
Our Sincere Thanks for your Business and Support
We remain forever grateful
Blessings
Shirley Cicero and Loredana Cicero Segrest
FOR IMMEDIATE RELEASE
Bob’s Machine Acquires Transducer Shield & Saver,
Expanding into Marine Electronics Protection
Tampa, FL – Bob’s Machine, a leading innovator in performance marine products, is proud to announce the acquisition of Transducer Shield & Saver, a well-established company known for their top-tier transducer protection products. This acquisition marks a strategic expansion for Bob’s Machine into the marine electronics sector, enhancing their product offerings for boaters and anglers alike.
Founded in 1978, Bob’s Machine has been a leader in manufacturing high-performance jack plates and marine accessories, building a strong reputation for quality and innovation. With over four decades of experience, Bob’s Machine has helped boaters achieve optimal performance, and this new acquisition aligns with the company’s mission to provide best-in-class products to its customers.
Quote from Steve Pelini, Director of Marketing, Bob’s Machine:
“We are incredibly excited to welcome Transducer Shield & Saver to the Bob’s Machine family. This acquisition allows us to expand our expertise in marine performance products into the realm of transducer protection, a critical component for modern anglers. We’ve always focused on providing boaters with the best tools to enhance their time on the water, and with Transducer Shield’s well-respected products, we are now able to offer even more comprehensive solutions. Together, we will continue to push the boundaries of innovation and quality for our customers.”
Transducer Shield & Saver was founded by Scap Cicero, an avid fisherman and engineer who saw the need for durable transducer protection. Scap was committed to excellence in everything he did, whether it was developing a groundbreaking product or improving an existing design. His vision was to create transducer mounts that allowed top brands like Lowrance, Humminbird, Garmin, and Ray Marine to deliver optimal performance. His philosophy was simple: every product had to be strong, well-designed, and aesthetically pleasing, with no room for cutting corners.
Over the years, Transducer Shield & Saver has earned a loyal customer base for its rugged, reliable designs, safeguarding valuable marine electronics. With a distinguished reputation for customer service, Transducer Shield & Saver has been a trusted name in the marine industry since 2008, delivering efficient and reliable products that surpass anglers’ expectations.
Following the passing of Scap Cicero, his wife Shirley and daughter Loredana took over the business, continuing Scap’s legacy with a commitment to product excellence and innovation.
Quote from Shirley and Loredana, Transducer Shield & Saver:
“It was important to us to find a company that shared our passion for the marine industry and our commitment to quality. Bob’s Machine is the perfect fit. We are thrilled that Transducer Shield & Saver will continue to grow and thrive under their leadership. My husband, Scap, built this company with innovation and integrity, and we are confident that Bob’s Machine will carry on that tradition.” – Shirley Cicero
“Merging Transducer Shield & Saver with Bob’s Machine will bolster our existing product line to reach a larger market, benefiting both our current and new customers. We are eagerly looking forward to collaborating with the talented team at Bob’s Machine to enhance the Transducer Shield product line even further. This acquisition marks an exciting chapter in our growth and innovation. Scap would be so proud, as we are, that Bob’s Machine has a place for his legacy forever.” – Loredana Segrest
With the acquisition, Bob’s Machine is poised to make a significant impact on the marine electronics market by offering enhanced product lines under the Transducer Shield & Saver brand, continuing the legacy of innovation and protection that Scap Cicero started.
For more information about Bob’s Machine and their latest products, visit www.bobsmachine.com.
About Bob’s Machine:
Since 1978, Bob’s Machine has brought innovation to the jack plate market. All of their products are Made in the USA, right in their Tampa, FL factory, where Bob’s Machine continues to invest in American workers and companies to manufacture the best products possible. More information is available at www.bobsmachine.com
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